Free delivery on orders over $300
Free delivery on orders over $300
Selling Fashion Collections provides emerging fashion designers with a comprehensive overview of successfully merchandising, marketing and selling a collection in order to develop their brand.
This book guides readers through the ins and outs of this process, from soliciting a buyer’s meeting, preparing for a formal buyer’s meeting, showcasing a collection to buyers and ultimately, selling a collection to a buyer. An insightful and practical read, this text is recommended reading for students studying Fashion Buying and Merchandising, Fashion Management, Fashion Enterprise and Entrepreneurship, as well as reflective practitioners within the fashion industry.
About the Author:
Jessel Brizan, BA Communication & MA Fashion Business Management, is a fashion entrepreneur, educator, author, and Chevening Scholar from Trinidad and Tobago. He is a fashion business strategist focused on helping designers successfully navigate the commercial side of the fashion industry. With over two decades of experience spanning academia, entrepreneurship, and digital innovation, he has built and scaled fashion businesses, developed national-level standards, and educated the next generation of designers. His work sits at the intersection of fashion, strategy, and systems innovation, with a focus on transforming Caribbean fashion into a globally competitive industry.
$395.00
Order online for in-store pickup or delivery.
Only 5 copies left.
Your information is protected with industry-leading security measures.
Share this product
GTIN: 9781032900681
Selling Fashion Collections provides emerging fashion designers with a comprehensive overview of successfully merchandising, marketing and selling a collection in order to develop their brand.
This book guides readers through the ins and outs of this process, from soliciting a buyer’s meeting, preparing for a formal buyer’s meeting, showcasing a collection to buyers and ultimately, selling a collection to a buyer. An insightful and practical read, this text is recommended reading for students studying Fashion Buying and Merchandising, Fashion Management, Fashion Enterprise and Entrepreneurship, as well as reflective practitioners within the fashion industry.
About the Author:
Jessel Brizan, BA Communication & MA Fashion Business Management, is a fashion entrepreneur, educator, author, and Chevening Scholar from Trinidad and Tobago. He is a fashion business strategist focused on helping designers successfully navigate the commercial side of the fashion industry. With over two decades of experience spanning academia, entrepreneurship, and digital innovation, he has built and scaled fashion businesses, developed national-level standards, and educated the next generation of designers. His work sits at the intersection of fashion, strategy, and systems innovation, with a focus on transforming Caribbean fashion into a globally competitive industry.
You must be logged in to post a review.
Selling Fashion Collections provides emerging fashion designers with a comprehensive overview of successfully merchandising, marketing and selling a collection in order to develop their brand.
This book guides readers through the ins and outs of this process, from soliciting a buyer’s meeting, preparing for a formal buyer’s meeting, showcasing a collection to buyers and ultimately, selling a collection to a buyer. An insightful and practical read, this text is recommended reading for students studying Fashion Buying and Merchandising, Fashion Management, Fashion Enterprise and Entrepreneurship, as well as reflective practitioners within the fashion industry.
About the Author:
Jessel Brizan, BA Communication & MA Fashion Business Management, is a fashion entrepreneur, educator, author, and Chevening Scholar from Trinidad and Tobago. He is a fashion business strategist focused on helping designers successfully navigate the commercial side of the fashion industry. With over two decades of experience spanning academia, entrepreneurship, and digital innovation, he has built and scaled fashion businesses, developed national-level standards, and educated the next generation of designers. His work sits at the intersection of fashion, strategy, and systems innovation, with a focus on transforming Caribbean fashion into a globally competitive industry.
There are no reviews yet.
You must be logged in to post a review.
Reviews
There are no reviews yet.